In today’s world, more and more businesses and individuals are embracing social media to promote and market a product/service (or themselves), engage with customers, gauge consumer trends, and offer customer support and services. Social media platforms are great tools; however, many persons are not equipped with the knowledge of how to write for specific social networking sites.
We will also examine explore how writing for social media differs greatly from traditional media, as well as how to keep the attention of your audience and how to engage them.
This course is designed to keep up with trends as social media is constantly evolving, so you can beat the competition in your next online post and get the attention you deserve.
This course is ideal for those who are responsible for creating online content for their organisation, whether they come from a marketing background or not. Attendees are welcomed from across all industry sectors.
|Saturday||08:00 am to 11:00 am||6 weeks||18 hours||$1,800.00||Ms. Bibi Khan|
|Session||Start Date||End Date|
|Session 1 - Online Classes||Saturday, January 30, 2021||Saturday, March 6, 2021|
|Session 2 - Online Classes||Saturday, April 3, 2021||Saturday, May 8, 2021|
|Session 3 - Online Classes||Saturday, June 5, 2021||Saturday, July 10, 2021|
The course combines a number of teaching techniques including lectures, real time feedback, online quizzes, class assignments, presentations and a final project.
Students will receive a certificate of completion.
Bibi Khan holds a master’s degree in Mass Communications; a bachelor’s degree in Mass Communications and an Associate Degree in Journalism/Public Relations. She has over 16 years combined experience in Media and Corporate Communications and previously worked at the Fifth Summit of the Americas and Commonwealth Heads of Government Meeting 2009, and the Ministry of Education.
In her current position with Lonsdale Saatchi & Saatchi Advertising Limited, she supports clients such as McDonald’s Trinidad, Massy Stores, Touchstone Exploration, Trinidad Generation Unlimited (TGU) and much, much more.
She is currently the Director of Membership and Engagement of the Public Relations Association of Trinidad and Tobago (PRATT).
The programme manager is responsible for the management of the course. If you would like further information or would like clarification on the course, please contact the programme manager.
Mr. Matthew Christian
We are an ACTT recognised institution and partner with international awarding bodies