The truth is, the media controls what we think of a particular person, brand, company or industry. It shapes how we view things and our opinions; as the saying goes “whoever controls the media, controls the mind”.
That’s why it’s so important that we showcase ourselves in the best light so that people fall in love with us and what we have to offer. This is why Public Relation is so important.
More than just getting featured, this course will show you how to put your best foot forward and how to include this to form winning marketing strategy.
This certification will show you how to use the media to your advantage and what not to do should you be the recipient of bad press.
With the world changing and social media evolving, putting on the right face for your company is exactly what you need.
The following topics will be covered
This course will be delivered via live online classes. Students who have successfully enrolled in the course will be provided with a link to join the class as well as other relevant instructions at least one day before the start of the class. These classes are also recorded; therefore, students have the option to review the course content as often as they like.
|Wednesday||06:00 pm to 08:30 pm||7 Weeks||17.5 hours||$1,500.00||Ms. Carla Williams Johnson|
|Session||Start Date||End Date|
|Cycle 1 - Online Classes||Wednesday, September 13, 2023||Wednesday, October 25, 2023|
Each person will be required to deliver oral presentations and will be assessed during their role play. The course consists of a number of teaching techniques, class discussions, oral presentations, role playing, and quiz which will be assessed to demonstrate the principles learned.
Students will receive a certificate of completion.
Ms Carla Williams Johnson
Carla Williams Johnson, also known as The CEO’s Publicist helps Caribbean based CEOs get into the places and spaces that increase their visibility to help them hit those income goals that they set for themselves and their business which had been previously out of reach.
Her company Carli Communications seeks to enhance the lives of Caribbean brand owners by giving them the support they need to build global businesses that gets them seen, heard and ultimately paid.
Carla has been featured in notable publications such as Forbes, Entrepreneur Magazine, Huff Post, Thrive Global BuzzFeed and more. She's also been awarded Female Publicist of the Year, Best Promotions Company and listed as #31 on a global list of PR agencies dedicated to start ups.
The programme management team is responsible for the management of the course. If you would like further information or would like clarification on this programme please contact:
Ms. Kelly Ann Bholasingh
Phone: (868) 360-3209
CTS will provide all course material required for this programme.
Fees payable to CTSCBCS can be made via credit card, linx or manager's cheque.
We are an ACTT recognised institution and partner with international awarding bodies